The Secret Of Keyword In SEO - What is keyword in SEO

 

 

Quality content is the heart of the SEO, and we cannot neglect keywords in it. The keyword in SEO is like chicken in chicken-curry.

The importance of keyword in SEO has been revealed for a long time ago, everyone wants the best keyword for SEO.

What is keyword in SEO, is keyword density in SEO really matters?

If you want to know the types of keywords in SEO and want some keyword research tips, you should read this article.

 

What is keyword in SEO, the importance of keyword in SEO

One of my friends was telling an incident, he was coming from the late-night party and trying to open his flat door.

He had a bunch of keys, and he was trying to open the lock with them one by one, but the lock was not opening.

After some time, he found that the actual key was missing from the bunch. The key was dropped by him mistakenly, while he was enjoying the party.

He immediately made a call to the party host and made an inquiry for the key, luckily got back the key. 

After getting the right key the door lock was opened in no time.

 

The right key can open a door quickly, without wasting time. 

 

In SEO, the right keyword in quality content opens the door of organic traffic. There are so many lock doors for your visitors, that can be opened only by choosing the correct keywords.

A good number of visitors help you in earning plenty of money. The online organic traffic is the best fuel for a blog, it pushes you further and it can make your blogging journey joyful, full of happiness.

Starting days as a blogger can be tough, but don’t lose your patience. Keep moving further, one day you will find that your destination is not so far.

 

Be alive, be active, Don’t be tired, go one more step. 

 

It is very important to know how to find keywords, and what is the long tail keyword in SEO. Knowledge is the only cure sometimes.

Keyword definition

“A keyword is a particular word or phrase which focuses on describing the content. It can be a single word or phrase and maybe a combination of multiple.”

They are often used to describe the content’s purpose, features, images, and motive in a web page or in a text document.

Some questions usually occur, 

 What are keywords in a sentence?

Some words that are describing the whole sentence are known as keywords.

For example, 

“We should apply digital marketing strategies to improve our business online. ” 

Here if we are writing content about digital marketing, our keyword will be digital marketing.  If our content is about digital marketing strategies, the keyword will be digital marketing strategies.

The given sentence above is among the of the examples of keywords in a sentence.

Is keyword one word or two?

We can see clearly two words "Key" and "Word" in the "Keyword".

A word that opens the locked purpose of content is called the keyword. We can see key words in English sentences. 

What is keyword in SEO?

SEO and keywords are related to each other, without a better knowledge of keyword SEO can be difficult.

Here we need to explain, what is keyword in SEO? 

The keywords in SEO are words or phrases by which you define the purpose of your article, and people use these keywords to find your article via search engines.

When an article/post is SEO optimized, it means your content is written according to the search engine preference criteria.

Better optimization for search engines means a better chance of visibility on a search result, by using keywords.

What is keyword in SEO with example

A keyword is a word, that used to search the relevant content on the search engine.

You can view my keyword “uses of internet in business”,

 

 

When I search with this the result is, 

 

You can see clearly, I used my keyword to search and found my own article on google. There are many posts contains the same keyword but well optimization of your content can give you a better rank on search engine, it is important to get a better rank for your post.

 

What is meta keyword in SEO

Meta keywords are none other than keywords, these are used in HTML meta tags.

Meta Title Tag

These meta tags hold the keyword and identified by the search engines at the time of crawling. 

SEO keyword optimization

There are some factors involved in the time of content optimization, SEO keyword optimization is also an important factor in it.

Keyword targeting SEO is the evergreen trend and has a large success rate.

Some points must care at the time of SEO keyword optimization-

1. Keyword Density 
2. High volume keyword
3. Keyword difficulty

These are also important in SEO keyword optimization, we will learn about these factors later in this article.
 

Types of keyword in SEO, mostly used in blogging

If you are a good writer and used all your writing skills to write an article. You may find that your post didn’t get a good rank on the search engine, even your article contains useful information compared to another article.

There may be many reasons behind it, but not using the SEO targeting keywords can be the main reason.

Proper use of SEO targeting keywords opens the door for visitors, it provides a direction to search engine toward your blog post.
 

SEO targeting keywords are like road signs for your blog post.

 

You can get keyword finder and free keyword tools that are available to find the keyword for your blog.

Although it is not easy to find top keywords for SEO but by using the right SEO keywords tool one can make it easy.

There are many types of keywords in SEO, some of them are very useful for blogging. Here we will see keyword types in SEO that are mostly used in blogging.

I will define it in a hierarchy, according to my preference-

1. Long-tail keyword

An ideal Long-tail keyword consist of 3-4 words, it may include more than 4 words to specify a topic. It is an audience-targeting-keyword with a high conversion rate.

These keyword phrases are generally low-competition and have low search traffic that helps them in the ranking. 

As we can see, when we search on Google, we type the sentence according to our needs.

Example: best laptop for blogging in reasonable price

Here we are very specific about our requirements. This will help us a lot to find the right laptop on a search engine. 

Usually, customers are not aware of keyword, therefore they search in his/her own terms. Long-tail keywords are included in these search queries.

You can see it by an example if you are a ladies purse seller, your web page visibility chances are low if anyone searches with keyword “purse”.

If it will be searched by adding more specifications like “ladies handmade embroidery designer purse ”, This could find by customers because of adding specifications in it.

Long tail keyword in SEO

It is not easy to make a web page SEO friendly and to optimize its content, many parameters must be considered on the time of writing an SEO optimized high-quality content.

Keyword density is also a parameter of content optimization, it is a component of keyword optimization.

The meaning of keyword density can be understood as the number of times a keyword is used on a web page or within a content as a percentage of the total word count.

If you want to get the density of a keyword on the given content or web page then use the formula  given below

Let suppose,

Total Words = 2500

Percentage (%) of keyword Needed = 2

Then the calculation will be,

2500 x (2/100) = 50

You can use this formula to get the expected keyword density before writing your blog post.
 

Keyword optimization in SEO

Taking the keyword in the correct percentage and using related or LSI keywords properly is the technique of keyword optimization in SEO.

If we use related, long-tail keywords instead of using only the primary keyword, it will good for SEO.